Bonnie

This is my response to the week 2 readings: ‘Why and How Convergence is Emerging.’

What an exciting time to be entering the journalism profession. It is apparent from this week’s readings that becoming a journalist can lead to many different specialised areas within the media, and enable us to reach more audiences that no more than a decade ago was unperceived. Journalists will today’s day and age need to be multi skilled in all aspects to be competitive for job placements. As pointed out in the readings the technological advancements in society plays a key role to becoming a successful multi-skilled reporter. If you are capable of reporting, writing, editing, shooting and transmitting your own stories your skills as a journalist is much more valuable to your employer. However, the advancement in technology and the role it plays in the media may have its negatives both for the reporter and the consumer. Sitting down with a hot cup of coffee and your favourite daily newspaper is fast becoming a tradition of the past with news online sites becoming more and more popular with the new generation. And why not? It’s easy, straight forward, everlasting and best of all it’s free! While these are exciting times in journalism it is also causing a lot of people to become insecure of their futures. Hopefully, the niche market of newspaper readers will be around long enough to be able to allow media owners to figure out how embrace convergence into a profitable and quality news source that will interest and inform its reader demographic.